Back in June this year, we featured a blog on British fashion designer Katie Eary who was launching the first ever fan-funded clothing collection alongside popular fashion website Catwalk Genius. And now, just over a month later, all of the shares for the collection have been sold out which has created a huge spot in fashion history! Now that all the shares are sold out with all money raised, work will now start on the production of the new line.

People who made contributions will have extra special 'Designer Perks' as a way of saying thanks, which includes a VIP studio preview, special 24 hour advance purchase privileges, and the chance to win invitations to the launch party. They will also each receive shares in the profits made from the collection. The new collection will be all womenswear as Katie Eary has won the approval of several famous female fans including Kate Moss, Sienna Miller and Lady Gaga, although the designer is usually well-known for being a menswear designer. Top fashion magazine Vogue interviewed the designer about the first ever fan funded collection, where she said "I have been asked by so many ladies in fashion to hurry up and do a womenswear collection, and the opportunity crash-landed in my lap!"

Katie also explained that this new collection will be taking the main elements from her Autumn/Winter 2010 Menswear collection such as the bold digital prints and will be applying them to styles more competitively priced than mainline. So every supporter who purchased at least one share in the new collection will get 24hrs' advance notice to buy from the 'Katie Eary at Catwalk Genius' collection when it is launched later this summer, and because her womenswear collection will be a very limited diffusion line, each piece will be especially high in demand!